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Story Protocol Debuts Mainnet to Bypass IP’s ‘Rent-Seeking Intermediaries’

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The general public mainnet for Story Protocol, a layer-1 community for licensing and sustaining mental property, is now up and operating following a virtually six-month testnet section.

Developed by PIP Labs, the mission seeks to scale back authorized friction for creatives and teachers by internet hosting a platform for registering IP and leveraging it in industrial settings.

Permitting IP house owners to set programmable phrases for a way their content material is used, Story’s whitepaper says that “any two prepared people can commerce, lengthen, and monetize their concepts instantly on Story with out interference from rent-seeking intermediaries.”

Story’s testnet section started on August 27 final 12 months, with the launch of the “​Iliad”​ testnet.

Its mainnet kickoff comes after PIP Labs raised $140 million in complete funding, backed by enterprise capitalists together with a16z and Samsung Subsequent. With Story out within the wild, the general public might get a greater sense of what drove PIP Labs’ reportedly $2.25 billion valuation in its Sequence B spherical.

Alongside the debut of Story’s public mainnet, a PIP Labs spokesperson instructed Decrypt a local token referred to as IP is launching with an preliminary provide of 1 billion. 

Tokens allotted to core contributors and early backers are locked for one 12 months, in accordance with a weblog put up revealed by the Story Basis earlier this week.

The token will function Story’s “underlying medium of alternate” for facilitating transactions between customers whereas additionally being leveraged as a method to safe the community via a course of generally known as staking, in accordance with its whitepaper.

Final 12 months, Story co-founder Jason Zhao instructed Decrypt the community might assist set up a brand new type of decentralized finance, or DeFi, referred to as IPFi. Since IP belongings are represented as NFTs, he stated they might turn out to be fractionalized or serve and even function collateral for loans.

Zhao instructed Decrypt extra just lately that a number of the community’s most vital customers might come from the sphere of synthetic intelligence. He recalled one instance of an AI agent augmenting itself with coaching knowledge bought autonomously via Story’s platform.

As a layer-1 community, Story helps protocols being developed round IP. One mission referred to as Aria raised $7 million to buy the rights to Justin Bieber’s music “Peaches,” sharing income with individuals who personal a fraction of the linked IP asset, Zhao stated.

Kicking off Aria’s inaugural acquisitions, the Aria Premiere Launch with StakeStone is just the start for Aria and IP RWA.

Partial producer rights have already been disclosed for Peaches by Justin Bieber and Prisoner by Miley Cyrus ft. Dua Lipa.

As well as, we’re excited…

— Aria (@Aria_Protocol) February 10, 2025

“Anybody who has Instagram or TikTok or Snapchat, they produce and personal IP, however that is actually opaque and inaccessible,” Zhao instructed Decrypt in an interview final week. “So you’ve gotten the $61 trillion market that’s basically solely accessible to centralized intermediaries.”

Story’s whitepaper particularly mentions pharmaceutical firms and media establishments as entities that may flip IP catalogs into comparatively productive belongings utilizing the community. 

On Thursday, the Story Basis unveiled a so-called rewards portal, letting early customers and group members declare 10% of IP’s provide. 

Nonetheless, would-be farmers should deal with a system stopping them from cashing in on the coin in a bid to “set up true alignment between Story and our group,” it wrote in a separate weblog put up on Monday.

Edited by Sebastian Sinclair

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Tags: BypassDebutsIntermediariesIPsMainnetProtocolRentSeekingStory
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