American rapper and file producer Kanye West has been within the information recently following his shock look on the Grammys 2025. The hip-hop celebrity has been actively posting on X, teasing a potential crypto collaboration with Coinbase CEO Brian Armstrong.
‘Crypto Yeezy’?
In a February 7 publish on X, West shared that he was supplied $2 million to advertise a fraudulent cryptocurrency challenge in his identify. This revelation got here amid the sequence of erratic, abusive, and considerably disturbing posts made by the 47-year-old singer.
In line with the chat screenshot, Kanye West was supplied an up-front cost of $750,000 for the promotional contract. The association would additionally embrace a subsequent cost of $1.25 million 16 hours after the billionaire rapper posts concerning the challenge.
The captured messages confirmed that West would then be purported to announce to the general public that his X account was hacked and the publish was not from him. This scheme was projected to rob unsuspecting followers and crypto group members of “tens of thousands and thousands of {dollars}.”
Kanye West talked about that he refused the supply and minimize his work relationship with the person who proposed it. Regardless of the abusive and anti-semitic posts that adopted this revelation, a number of members of the net group and crypto tasks urged the Hollywood star to launch a coin.
Supply: X
Most notably, Solana-based token technology and buying and selling platform Pump.enjoyable responded to one in every of West’s posts — about “channeling Andrew Tate”, encouraging him to launch his personal cryptocurrency. Nevertheless, Kanye West seems to not be contemplating the platform for his crypto endeavors.
In a publish on X captioned “regarding crypto,” West shared one other chat screenshot the place he requested an nameless affiliate to “resend that crypto join.” This particular person responded with “Brian Armstrong, CEO & Founding father of Coinbase,” saying they might ask for the crypto founder’s telephone quantity.
Celeb Tokens Making A Return In 2025?
Kanye West wouldn’t be the primary Hollywood superstar to launch a token if he had been to take action. Notably, rapper Iggy Azalea launched her Mom Iggy (MOTHER) token in Could 2024, garnering important consideration at a time when celeb token launches had been in vogue.
Different celebrities allegedly concerned in token launches previously 12 months embrace Davido, French Montana, and Lil Pump. Whereas Kanye West is likely one of the greatest names within the international music trade and popular culture, his erratic and controversial nature provides an fascinating dimension to how buyers will strategy a token launched in his identify.
The whole crypto market cap on the every day timeframe | Supply: TOTAL chart on TradingView
Featured picture from Matt Winkelmeyer, chart from TradingView
